New York’s Weight Battle Campaign Launches in Subways

And by “Subways” I mean the actual train stations that so many New Yorkers take to get around the large city, not the sandwich chain that has gained so much notoriety not only for their tasty sandwiches, but also as a place where one who is health conscious can get relatively healthy choices to eat. 

New York city was the pioneer of the calorie postings in every restaurant, where for example now if you walk into a Starbucks, you may think again about getting that giant muffin because now you know it’ll cost you almost 700 calories, depending on the flavor.  I always knew these types of large pastry items packed a big calorie punch, but to be honest I didn’t think it was THAT bad.  That’s just one example of our supersized philosophy when it comes to food. 

Now New York has launched a new obesity attack campaign in it’s crowded subways, where it will be posting alarming posters and pictures of foods that we don’t think twice about eating sometimes that pack very high calorie counts, especially when the calorie count for a whole day ranges from 1500 to 2000 for women and men. 

Take for example, the gigantic burritoes you see that one famous chain made so popular.  Those big burritoes can pack as much as 1200 calories in one sitting – that’s almost an entire day’s worth of calories for a woman!  Now, I’m sure any of us ladies might want to space out our calorie consumption a little more for the sheer sake of variety and also because we’ll get hungry more than once in one day. 

The new effort in New York’s subways is to educate people about calorie consumption when they are captive audiences to try to get people to be more cognizant of their food choices and help them portion their foods better and make better choices about what foods they should be eating.